Introducing the newest milestone in our longstanding partnership with Charlotte Tilbury—the Digital Disney 100 x Charlotte Tilbury Magnificence Wonderland. This collaboration is a fascinating immersive magnificence procuring expertise honoring Disney’s a centesimal anniversary and their restricted version co-branded assortment with Charlotte Tilbury. The expertise options 3D Branded Avatars that buyers can customise with make-up appears impressed by 10 beloved Disney characters.
The center of the immersive expertise is Obsess’ proprietary Branded Avatars expertise, which was launched in collaboration with Charlotte Tilbury final 12 months. Branded Avatars revolutionize the way in which clients join with manufacturers, permitting them to curate their avatar’s bodily traits and elegance, offering a uniquely personalised procuring expertise. This expertise has been additional refined and expanded to offer customers with a heightened stage of personalization and lifelike motion. The avatar customizer now encompasses a new modifying panel that permits customers to see how their personalized appears seem on the earth they’re immersed in, making a seamlessly gamified procuring expertise.
Guests can immerse themselves in a fascinating realm the place they will discover and nearly strive on limited-edition Charlotte Tilbury merchandise impressed by the magical world of Disney, such because the Restricted Version Disney 100 Mild Wand highlighter. Shoppers may also customise their Branded Avatars to put on the character-inspired make-up merchandise—reworking themselves into the Disney characters they love. Shoppers who need to discover which make-up appears most closely fits them can look no additional than the look-matching quiz that gives personalised product assortment suggestions impressed by iconic Disney characters.
The expertise extends past procuring, incorporating parts of gamification that interact and captivate guests. Utilizing their personalized avatars, customers can play the one-of-a-kind digital backyard maze racing recreation, difficult their abilities and velocity as they navigate via the maze to succeed in the middle. The reward for fulfillment? The prospect to win the entire Disney 100 x Charlotte Tilbury restricted version product assortment, permitting customers to dive deeper into the world of Disney and Charlotte Tilbury Magnificence.
Wish to create an modern and interesting digital expertise that builds model affinity whereas delivering a extra memorable, gamified procuring expertise? Ebook a demo to find our digital retailer platform.